1.5 Billion And Counting For Act Blue.
“Democratic candidates and left-leaning groups raised $1.5 billion through ActBlue over the last three months — a record-smashing total that reveals the overwhelming financial power small-dollar donors have unleashed up and down the ballot ahead of the 2020 election.”
Act Blue is all over Facebook, among other platforms, and is very successful at encouraging small donations which are adding up very quickly to the alarm of many Republicans. If this cash haul results in more Democrats getting elected has yet to be determined but with ‘add buy’ being the golden ticket to messaging, it is bound to have a meaningful impact.
